Develop core managerial skills to strengthen: communication, management and art market skills.

During the first module of the International Master in Arts and Culture Management, students will learn how to:

• Managerial Economics
  This module aims to prepare students by providing them with the essentials of entrepreneurship and business planning.
• Management Accounting for Decision Making
  The course focuses on the financial aspects of business decisions giving students an overview of the accounting tools useful and most used for short and long-term decision making such as cost management, budgeting, CVP analysis, and investment appraisal techniques.
• Business Strategy
  Through this module, students will know how to understand the long-term direction and strategy of a company, and will be able to identify the strategic business units of organizations.
• Financial Statement Analysis
  This course aims at equipping students with an understanding of financial statements and their usefulness for decision making.
• Project & Operations Management
  With this module, students will be able to manage projects, examine data and information, and have a diagnostic approach in solving problems.
• Marketing: Traditional and Digital
  Students will learn the application of marketing principles in organizational decision making.
• Human Resource Management
  This subject area focuses on strategic human resource issues such as workforce acquisition, development, motivation and retention.
• Data Analytics ​for Managers
  This course is designed to equip students with the basic knowledge needed to analyze and interpret large sets of data, to make effective business decisions and strategies.

Practice Lab | In partnership with Teatro Regio di Torino

Rome Business School Practice Lab is the place where theoretical concepts are put in practice and participants learn through experience. The Lab is run by Teatro Regio di Torino managers who will examine different specialist knowledge, work on exercises and network, while sharing their experience and expertise with the students. This Lab is entirely run by Teatro Regio di Torino managers with whom you will create strategy to guide customers through the customer’s journey of Teatro Regio di Torino.

Capstone Project

At the end of your educational experience, you will have the chance to prove your abilities by tackling a real business challenge. Use your talent to identify opportunities and create a truly innovative strategy.

Tackle a real company challenge. You can choose to be part of a small team and design a Marketing plan for a new business or develop a strategy to increase online sales or create a loyalty offering for different generation.

You will be given two case studies from two real companies that will allow you to test your knowledge learnt during the master’s course.

Bootcamps are an intensive and highly engaging experience that allow participants to fully immerse themselves in a given topic or sector. During a bootcamp, students have the opportunity to deepen their skills, acquire new knowledge and put into practice what they have learnt through a combination of theoretical lectures, practical workshops and collaborative activities.

Throughout the week, you will have the opportunity to immerse yourself in an intensive and engaging business experience. You will face stimulating challenges, interact with experienced managers, students and lecturers, and have the opportunity to develop your own project. This project, the result of your commitment and creativity, will be presented at the end of the Bootcamp Experience, allowing you to showcase your skills and ideas in front of an audience of experts and industry professionals. It will be a unique opportunity to test your skills, receive valuable feedback and deepen your knowledge of the corporate world, contributing to your professional growth and development.